Marketing, Communications & Consumer Experience
October 10, 2019 - 11:00AM
September 12, 2019 - 1:00PM
The financial industry is drastically changing. Emerging tech startups are quickly outpacing traditional financial brands—Goldman Sachs’ Marcus attracted $45 billion in deposits and $5 billion in loans in fewer than three years. So how can financial brands compete with some of the most advanced brands today? By focusing on building lifetime loyalty with the right customers. Instead of focusing on...
When this global bank was launching into personal loans, it turned to Genpact to optimize its contact center experience. In 18 months, new business tripled. Click here to take a copy for yourself.
A new Genpact study finds that while banks are investing in digital technology, many customers have yet to fully embrace it, preferring face-to-face or phone interactions for banking queries. But satisfaction with digital channels is not far behind, especially among younger generations. To make their digital investments pay off banks are caught between a rock and a digital place as they work to...
-
Pages
October 10, 2019 - 11:00AMUpcoming
September 12, 2019 - 1:00PMUpcoming
August 23, 2019 - 2:00PMPast
July 1, 2019The financial industry is drastically changing. Emerging tech startups are quickly outpacing traditional financial brands—Goldman Sachs’ Marcus attracted $45 billion in deposits and $5 billion in loans in fewer than three years. So how can financial brands compete with some of the most advanced brands today? By focusing on building lifetime loyalty with the right customers. Instead of focusing on...
May 17, 2019When this global bank was launching into personal loans, it turned to Genpact to optimize its contact center experience. In 18 months, new business tripled. Click here to take a copy for yourself.
April 23, 2019 - 2:00PMPast
March 28, 2019A new Genpact study finds that while banks are investing in digital technology, many customers have yet to fully embrace it, preferring face-to-face or phone interactions for banking queries. But satisfaction with digital channels is not far behind, especially among younger generations. To make their digital investments pay off banks are caught between a rock and a digital place as they work to...
