Marketing, Communications & Consumer Experience
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The “halo effect” of COVID, which drove higher CSAT scores, is over and banks must work harder to satisfy consumers. CSAT scores have fallen for almost all the 20 U.S. banks featured in our survey and, with inflation rising, financial institutions face new challenges to keep customers happy and loyal. The digitalization of banking continues to affect consumer behavior and preferences, with...
October 19, 2022 - 2:00PM
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January 25, 2023 - 2:00PMPast
October 27, 2022The “halo effect” of COVID, which drove higher CSAT scores, is over and banks must work harder to satisfy consumers. CSAT scores have fallen for almost all the 20 U.S. banks featured in our survey and, with inflation rising, financial institutions face new challenges to keep customers happy and loyal. The digitalization of banking continues to affect consumer behavior and preferences, with...
September 29, 2022 - 2:00PMPast
