Marketing, Communications & Consumer Experience
Whether it's putting aside money in a bank account or pumping a percentage of their paycheck into a 401k, Americans save just 6% of their disposable personal income — down from 11% in 1979.1 The government and corporate America have started sounding alarms about this troubling trend. The Federal Reserve highlighted the issue in a 2017 study that found 40% of Americans surveyed said they didn’t...
October 8, 2019 - 11:00AM
Today’s customers want a bank that offers services tailored to their individual needs. Retail banks are now under pressure to provide personalized banking products, lending and savings recommendations, and other customized experiences to each individual account holder. How do you solve pricing end to end across your organization, so you consistently get the right offers to the customers you need...
September 12, 2019 - 1:00PM
The financial industry is drastically changing. Emerging tech startups are quickly outpacing traditional financial brands—Goldman Sachs’ Marcus attracted $45 billion in deposits and $5 billion in loans in fewer than three years. So how can financial brands compete with some of the most advanced brands today? By focusing on building lifetime loyalty with the right customers. Instead of focusing on...
When this global bank was launching into personal loans, it turned to Genpact to optimize its contact center experience. In 18 months, new business tripled. Click here to take a copy for yourself.
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