Marketing, Communications & Consumer Experience
The “halo effect” of COVID, which drove higher CSAT scores, is over and banks must work harder to satisfy consumers. CSAT scores have fallen for almost all the 20 U.S. banks featured in our survey and, with inflation rising, financial institutions face new challenges to keep customers happy and loyal. The digitalization of banking continues to affect consumer behavior and preferences, with...
October 19, 2022 - 2:00PM
October 18, 2022 - 2:00PM
September 29, 2022 - 2:00PM
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Comments in Response to RFI Regarding Relationship Banking and Customer Service